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EDC Level 3 🇺🇸 June 2024 – Purdue University

June 24 @ 9:00 am - June 26 @ 5:00 pm UTC-5

$2.250,00 – $2.750,00

WHY:  To innovate and improve events you need a tool. EventCanvas is a strategic management template to design events. The EventCanvas provides a common language for events which allows you to have a meaningful conversation with all parties involved, from event owner to supplier. A tool to design better events.

WHAT: The Event Design Certificate Program is an immersive three-day training course that will innovate the industry by teaching a systematic 10 step visual approach to event design for meeting professionals. Program participants will learn critical skills that will enable them to design events based on stakeholder needs and then prototype event designs using the #EventCanvas, a strategic management template for developing new or documenting existing events and conference models.

Step 1 – Training to achieve the EDC Certificate of Attendance
- Pre-course 60 minute webinar with participants and trainers – Immersive Online 3-day program, complete agenda will be available online – leading to the EDC certificate of attendance – All program course materials

Step 2 – Application to achieve the EDC Certificate of Achievement and use the CED acronym (CED-Certified Event Designer) as a designation
- Using the #EventCanvas to document/design your case study – 6 months to complete an #EventCanvas of an existing event with the support of the #EventCanvas trainers online to achieve the EDC certificate of achievement and use the CED acronym as a designation -Post-program online case study review session. All successful program participants will be granted 24 continuing education clock hours in Domain G: Meeting & Event Design as defined by the Events Industry Council (EIC). Class sizes for the Certificate in Event Design Program will be kept to a maximum of 24 candidates to provide for maximum interaction, learning, and networking opportunities.

WHO: Trainers & Content Provider

Devon Montgomery Pasha, Direct North America, Event Design Collective

Ruud Janssen Ruud Janssen– co-founder & Managing Partner, Event Design Collective   

WHEN: From 24 to 26 June 2024 + 6 months of online cohort coaching to become a CED

WHERE: Purdue University Event Design LAB℠, West Lafayette, IN, USA

PRE-COURSE READING MATERIAL: Event Design Handbook, Roel Frissen, Ruud Janssen & Dennis Luijer. We highly recommend purchasing our Facilitator Kit and Book Bundle along with your program. These are great additions to help you facilitate in the future and support continued learning. They will be offered at a discounted price upon registration for this program. The Online Training Platform access will become available right after registration and is included in the registration fee.

More info here

PRICE: The price for this program is €2750 and for MPI members €2250

Registration can be fulfilled on-line by credit card. You can request an invoice to pay by bank transfer by sending us your invoice details by email to



We highly recommend the purchase of our Facilitator Kit and Book Bundle along with the purchase of your program. These are great additions to help you facilitate in the future and support continued learning.



Distribution & Marketing Partner = Meeting Professionals International & Purdue University

Venue Partner= Event Design LAB℠ at Purdue University

For more information about the Event Design Certificate Program, please visit our program website.

TERMS: By registering you agree to the Event Terms and the Waiver:


June 24 @ 9:00 am UTC-5
June 26 @ 5:00 pm UTC-5
$2.250,00 – $2.750,00
Event Categories:


Event Design Collective GmbH
View Organizer Website


Event Design Lab – Purdue University
Purdue Technology Center 3000 Kent Avenue
West Lafayette, IN 47906 United States


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